Using great FREE PHPList and plugin to capture emails to upsell for juicy profits
As you know, emails are important part to connect with your audience. Once great way to do this is capturing emails off your site. A great service to use is called AWeber which uses CANspam to ensure proper email capturing and sending out. They also have a double opt-in. AWeber is also great for sending out a series of auto responders. As they charge a monthly fee, we decided to go with PHPList which is free. You do need to make sure your web host can host PHP the programming language. The install is pretty easy if you are techie.
Opt-in marketing requires the permission of a willing customer to subscribe to your marketing materials, materials that take form in newsletters, catalogs and promotional mailings via e-mail. The more opt-in marketing mail is sent, the more chances there is to bag sales and more sales. To do this, you must build a list of all those who wants to subscribe to your opt-in marketing list.
From your list, you will get your targeted customer, this is a good list since they already have shown interest in what you have to show and sell since they have willingly signed in for your list. These are the people who have liked what they have seen on your site and have decided they want to see more and maybe even purchase what ever product or service your company and site has to offer.
Many people would think that building their lists would take hard work and a lot of time to build and collect names and addresses. This is not so, it takes a bit of patience and some strategies but in doing this list, you open your site and your business to a whole new world of target market. Make the effort to take your business to a new level. If traffic increase and good profits are what you want, an opt-in list will do wonders for your business venture.
One other important technique needed is to allow your message to pop up on your site. One technique is to use a pop up/under window but these have a major disadvantage. If your visitor has a popup blocker, your window won’t show. There is a nifty workaround though.
